by Janeile | Aug 20, 2013 | Brand marketing, Content, Web Design
I’ve seen the whole gamut of websites. Ones that haven’t changed since the 90’s, the I-vomited-on-my-website ones, the all Flash ones, the barely-have-any-information ones and the cost-15-grand ones. I think I’ve developed an eye and...
by Janeile | Aug 6, 2013 | Business, Digital Marketing, Social Media
Today I want to talk about developing a digital marketing strategy. Strategy is a critical piece when doing any marketing yet a lot of businesses fail to do it. We we’re going to spend a little time discussing some things to think about when launching a...
by Janeile | Jun 5, 2013 | Business, Content, Digital Marketing
After the series I just finished on the Importance of Digital Marketing, I’m probably going to sound like a broken record launching into a segment about digital strategy. Without a strategy, digital marketing is nothing more than a shot in the dark and will...
by Janeile | May 27, 2013 | Brand marketing, Digital Marketing, Email Marketing, Mobile Marketing, Social Media
A lot of businesses treat digital marketing like an either/or proposition. When they hear someone doing a talk on social media, they feel they need to give up on print. Granted, there are those on both ends of the aisle that act like their solution is the beginning...
by Janeile | May 7, 2013 | Digital Marketing, Email Marketing, Mobile Marketing, Search Marketing, Social Media
This week we’re wrapping up our digital marketing series by discussing why your business should be using the tools we outlined in the first part discussing the “what” of digital marketing. Hopefully, the previous blog about how it all works together...