by Janeile | May 27, 2013 | Brand marketing, Digital Marketing, Email Marketing, Mobile Marketing, Social Media
A lot of businesses treat digital marketing like an either/or proposition. When they hear someone doing a talk on social media, they feel they need to give up on print. Granted, there are those on both ends of the aisle that act like their solution is the beginning...
by Janeile | May 7, 2013 | Digital Marketing, Email Marketing, Mobile Marketing, Search Marketing, Social Media
This week we’re wrapping up our digital marketing series by discussing why your business should be using the tools we outlined in the first part discussing the “what” of digital marketing. Hopefully, the previous blog about how it all works together...
by Janeile | Oct 23, 2012 | Digital Marketing, Social Media
I have a confession to make. I’m a bit undecided when it comes to the social media ROI question. Now before you judge me, let me break down both sides of the internal argument. The analytical side of me says “Of course you can measure it!” And...