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Digital + Traditional: A Marketing Collaboration

Digital + Traditional: A Marketing Collaboration

by Janeile | May 27, 2013 | Brand marketing, Digital Marketing, Email Marketing, Mobile Marketing, Social Media

A lot of businesses treat digital marketing like an either/or proposition. When they hear someone doing a talk on social media, they feel they need to give up on print. Granted, there are those on both ends of the aisle that act like their solution is the beginning...
The Benefits of Digital Marketing – Part 3

The Benefits of Digital Marketing – Part 3

by Janeile | May 7, 2013 | Digital Marketing, Email Marketing, Mobile Marketing, Search Marketing, Social Media

This week we’re wrapping up our digital marketing series by discussing why your business should be using the tools we outlined in the first part discussing the “what” of digital marketing.  Hopefully, the previous blog about how it all works together...
The Benefits of Digital Marketing Part 2

The Benefits of Digital Marketing Part 2

by Janeile | Apr 23, 2013 | Brand Management, Business, Communication, Digital Marketing, Facebook, Mobile Marketing, Social Media

This week we’re continuing with our analysis of digital marketing – what it encompasses, how it all works together and why you should be using it in your total (offline) marketing strategy.  In Part 1 we talked about what digital marketing is and includes....
The Benefits of Digital Marketing Part 1

The Benefits of Digital Marketing Part 1

by Janeile | Apr 10, 2013 | Content, Digital Marketing, Email Marketing, Mobile Marketing, Search Marketing, Social Media, Web Design

As a digital marketer that imbibes on the inbound marketing kool-aid on an almost daily basis, it amazes me that there are businesses that are still hesitant about taking the digital plunge.  Yes, they may have a website.  They might even have spent some big money...
3 Reasons You Need Mobile in Business

3 Reasons You Need Mobile in Business

by Janeile | Feb 27, 2013 | Communication, Digital Marketing, Mobile Marketing

The year is already under way and the time to integrate mobile in your marketing strategy is now.  If you’re still trying to wrap your brain around why mobile needs to be top priority for your business, well, let me count the way… Mobile is the new normal....
Mobile Marketing Spotlight: Salons & Spas

Mobile Marketing Spotlight: Salons & Spas

by Janeile | Dec 11, 2012 | Communication, Mobile Marketing

Pssst!!  Hey guys!  Looking to get your lady a gift for Christmas?  Try a gift certificate to some pampering at her favorite salon or spa. Pssst!!  Hey Salons!  Want to provide real-time communications and offers to your current and new clientele?  Try adding mobile...
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