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Why You Still Need a Website

Why You Still Need a Website

by Janeile | Jan 16, 2018 | Brand marketing, Digital Marketing, Web Design

There’s a scary trend going on out there suggesting that websites are going away because more people are focused on social networks or apps. There are even some experts out there recommending that you forgo the website and just focus on a Facebook page or...
You Don’t Have to Do It All Yourself

You Don’t Have to Do It All Yourself

by Janeile | Sep 17, 2013 | B2B, Brand marketing, Business, Digital Marketing

Two weeks ago in my B2B networking group, the topic about asking for help was brought up. A member asked, “Why is it so hard for business owners to ask for help?”  He went on to point out the fact that entrepreneurs got started because they wanted to be...
Developing a Digital Marketing Strategy

Developing a Digital Marketing Strategy

by Janeile | Aug 6, 2013 | Business, Digital Marketing, Social Media

Today I want to talk about developing a digital marketing strategy.  Strategy is a critical piece when doing any marketing yet a lot of businesses fail to do it.  We we’re going to spend a little time discussing some things to think about when launching a...
The Importance of a Digital Strategy

The Importance of a Digital Strategy

by Janeile | Jun 5, 2013 | Business, Content, Digital Marketing

After the series I just finished on the Importance of Digital Marketing, I’m probably going to sound like a broken record launching into a segment about digital strategy. Without a strategy, digital marketing is nothing more than a shot in the dark and will...
Digital + Traditional: A Marketing Collaboration

Digital + Traditional: A Marketing Collaboration

by Janeile | May 27, 2013 | Brand marketing, Digital Marketing, Email Marketing, Mobile Marketing, Social Media

A lot of businesses treat digital marketing like an either/or proposition. When they hear someone doing a talk on social media, they feel they need to give up on print. Granted, there are those on both ends of the aisle that act like their solution is the beginning...
The Benefits of Digital Marketing – Part 3

The Benefits of Digital Marketing – Part 3

by Janeile | May 7, 2013 | Digital Marketing, Email Marketing, Mobile Marketing, Search Marketing, Social Media

This week we’re wrapping up our digital marketing series by discussing why your business should be using the tools we outlined in the first part discussing the “what” of digital marketing.  Hopefully, the previous blog about how it all works together...
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