by Janeile | Jun 4, 2014 | Business, Communication, Social Media
As we watch dysfunction after dysfunction unfold in Washington D.C. I can’t help thinking this would never fly in the “real” business world. As a matter of fact, I think it’s safe to say that if you did the opposite of how they do things in...
by Janeile | Sep 3, 2013 | Communication, Facebook, Social Media
Even in this day and age, I still find quite a few misconceptions about social media. There are still some that believe it’s a fad or some evil, “fake reality” tool. I don’t know how you can call communication between 699 million active users...
by Janeile | Aug 6, 2013 | Business, Digital Marketing, Social Media
Today I want to talk about developing a digital marketing strategy. Strategy is a critical piece when doing any marketing yet a lot of businesses fail to do it. We we’re going to spend a little time discussing some things to think about when launching a...
by Janeile | May 27, 2013 | Brand marketing, Digital Marketing, Email Marketing, Mobile Marketing, Social Media
A lot of businesses treat digital marketing like an either/or proposition. When they hear someone doing a talk on social media, they feel they need to give up on print. Granted, there are those on both ends of the aisle that act like their solution is the beginning...
by Janeile | May 7, 2013 | Digital Marketing, Email Marketing, Mobile Marketing, Search Marketing, Social Media
This week we’re wrapping up our digital marketing series by discussing why your business should be using the tools we outlined in the first part discussing the “what” of digital marketing. Hopefully, the previous blog about how it all works together...
by Janeile | Apr 23, 2013 | Brand Management, Business, Communication, Digital Marketing, Facebook, Mobile Marketing, Social Media
This week we’re continuing with our analysis of digital marketing – what it encompasses, how it all works together and why you should be using it in your total (offline) marketing strategy. In Part 1 we talked about what digital marketing is and includes....
