by Janeile | Aug 20, 2013 | Brand marketing, Content, Web Design
I’ve seen the whole gamut of websites. Ones that haven’t changed since the 90’s, the I-vomited-on-my-website ones, the all Flash ones, the barely-have-any-information ones and the cost-15-grand ones. I think I’ve developed an eye and...
by Janeile | Jun 5, 2013 | Business, Content, Digital Marketing
After the series I just finished on the Importance of Digital Marketing, I’m probably going to sound like a broken record launching into a segment about digital strategy. Without a strategy, digital marketing is nothing more than a shot in the dark and will...
by Janeile | Apr 10, 2013 | Content, Digital Marketing, Email Marketing, Mobile Marketing, Search Marketing, Social Media, Web Design
As a digital marketer that imbibes on the inbound marketing kool-aid on an almost daily basis, it amazes me that there are businesses that are still hesitant about taking the digital plunge. Yes, they may have a website. They might even have spent some big money...
![First glance: Video Sticks with Your Customers [Guest Post]](https://zigit.marketing/wp-content/uploads/2013/03/digital_video_camera.jpg)
by Janeile | Mar 26, 2013 | Communication, Content, Digital Marketing, Education
Short attentions spans, scan readers, and multiple screens opened to different messages? Your marketing messages live in a crowded field. It’s more important than ever to find quick and nimble ways to connect with your customers that make it easy for them to consume...
![Are You Content with Your Content? [Guest Post]](https://zigit.marketing/wp-content/uploads/2012/11/Pamela_Rodriguez.jpg)
by Janeile | Nov 27, 2012 | Communication, Content, Digital Marketing, Search Marketing
This week we have a guest post by Pamela Rodriguez of Terhune Copywriting on, what else? Content! You’ve heard it before: Content is King. But what exactly does that mean? If you want me to get technical, the definition of content according to the Content Marketing...
by Janeile | Sep 11, 2012 | Content, Social Media
As some of you may know, not everything you post on Facebook may be seen by your fans. Facebook uses an algorithm called EdgeRank to determine what posts are displayed. This can mean bad news for the business that treats Facebook like an on-again-off-again...
