by Janeile | Apr 29, 2011 | Business, Communication, Content
by Janeile | Mar 9, 2011 | Communication, Email Marketing
In my last post, I discussed a few no-no’s in email marketing that I still see showing up in my inbox on a consistent basis. I’d like to cover just a few more. Frequency If most people are like me, they are getting tons of email already – some spam,...
by Janeile | Mar 2, 2011 | Communication, Email Marketing
I know. There are a million blogs, ebooks and articles about the do’s and don’ts of email marketing. However, I still receive enough screwed up email newsletters from companies to know that the message is not getting through (or is being completely...
by Janeile | Feb 16, 2011 | Communication, Digital Marketing, Mobile Marketing
A few weeks ago I was explaining text marketing to a local businessman and how people will opt into a text list for some sort of valuable promotion. He interrupted me to say, “I get enough spam in my email. I don’t want it on my phone too!”...
by Janeile | Feb 9, 2011 | Business, Communication, Mobile Marketing
Look around. People are talking on their cell, texting on their cell, playing games on their cell, and like we saw a couple weeks ago in an embarrassing moment for one lady, falling into mall fountains while texting. Yet we have some businesses that shrug their...
by Janeile | Feb 2, 2011 | Brand Management, Business, Communication, Social Media
I can’t tell you how many times I’ve seen it. A business owner wants to spread the word about his or her great product or service. They’ve worked hard to build their business and want to take it to the next level by embracing some of this new...